Greyson Television Commercial Launches on National Networks Today
Professional 24-7 Call Center Hired to Handle Anticipated Increased Demand
Boca Raton, Fla. – March 23, 2009 — GREYSON INTERNATIONAL, INC. (GYSN.PK) is announcing the schedule and networks of the Company’s first television commercial. The 60-second spot featuring Greyson’s new revolutionary product Damage Control Serum will begin airing on Monday, March 23, 2009 and continue through Sunday, March 29, 2009. This is the first round of air dates on national television networks, with more to follow.
Greyson has selected Planet Green, a member of the Discovery Channel family, which boasts 51 million subscribers, as one of the first two networks to feature the commercial. The Hallmark Movie Channel, with 15 million subscribers, will also air Greyson’s advertisement. According to the media buying agency placing Greyson’s commercial, both stations have historically performed well for direct response against women and both provide exposure to measure success.
“The launch of our television commercial will introduce Greyson’s Damage Control Serum to millions of viewers,” says Greyson International President and CEO Harvey Tauman. “We anticipate an excellent response, as we have chosen two networks that receive high viewership from women, our target demographic.”
To handle the anticipated increased call volume to place orders, Greyson has hired a leading inbound call center. The call center’s employees will be trained to respond to customer calls, answer questions about Greyson products and offer additional purchasing opportunities.
“We truly look forward to introducing consumers to Damage Control Serum and the Greyson family of products,” said Tauman. “This is the first of many commercials, infomercials and related direct response advertising and marketing efforts to come. Plus, by hiring a professional call center, we now have access to a large, highly qualified workforce to handle the anticipated increased demand for our products.”
The commercial features Greyson’s new revolutionary product Damage Control Serum. Damage Control Serum repairs and restores the DNA of the cells in the epidermis—the outermost layer of skin—from previous environmental damage and due to aging, the environment and sun exposure. The treatment improves the DNA immune system, defending against future damage, and also slows the aging process. The commercial encourages viewers to call or visit the Company’s Web site to place orders.
About Greyson International, Inc.
Greyson International, Inc. is a research, development and marketing company that markets health and beauty aid products. Greyson has developed a new delivery method, the Trilexon™ system, which will improve the effectiveness of virtually every topical application in today’s cosmetic market and every over-the-counter topical drug application. For more information, visit www.GreysonIntl.com.
This release contains information about management’s view of our future expectations, plans and prospects that constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from historical results or those indicated by these forward-looking statements as a result of a variety of factors including, but not limited to, risks and uncertainties associated with our financial condition, our ability to sell our products and our ability to compete with competitors. We encourage you to review other factors that may affect our future results on any current or future documents we file periodically with the Securities & Exchange Commission.